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15 Effective Marketing Ideas for Law Firms
15 Effective Marketing Ideas for Law Firms

Regardless if you are a major law firm with several attorneys or you’re a small team of few attorneys, the key to success depends on how you market your expertise to attract new prospects. Maybe you’re one of the best attorneys in your town, but if people don’t know about you, it will be challenging to attract new clients. With…

Facebook Ads Case Study: How We Got 50% Attendance For An In-Person Workshop
Facebook Ads Case Study: How We Got 50% Attendance For An In-Person Workshop

One of the biggest fears of many in-person event hosts is, what if the event attendance is low or if no one shows up. When hosting a live event, you have a lot things at stake, such as the money spent on the venue, advertising and other associated expenses. In this case study, we are going to take a deep…

Facebook Ad Case Study: How We Generated £7428 by spending £145 on Facebook Ads
Facebook Ad Case Study: How We Generated £7428 by spending £145 on Facebook Ads

Do you remember the last time you searched for someone on Facebook, and you couldn’t find them? No? That’s because it’s extremely rare. Nearly everyone is on Facebook these days. With over 2.4 billion monthly active users, Facebook presents a huge opportunity for businesses to connect with their potential customers. Facebook is also the preferred marketing platform for many businesses…

Case Study: How We Increased a Client’s Landing Page Traffic by 333%
Case Study: How We Increased a Client’s Landing Page Traffic by 333%

For most small businesses, one of their top pain points marketing-wise is not being able to get website traffic, resulting in lower revenues due to less people visiting their website. Getting people’s eyeballs on your website is an important indicator and driver of business growth over the long term. This can help you to: Generate new leads, engage with the…

Case Study: How We Increased Our Dermatologist Client’s Leads by 350%
Case Study: How We Increased Our Dermatologist Client’s Leads by 350%

It almost seems impossible to keep up with all the “tricks” and “trends” many self-proclaimed marketing gurus come up with. While we admit to the fact that digital marketing is ever-evolving, certain fundamentals of marketing remain the same. In digital marketing, there are lots of new technologies and platforms that evolve every single day. However, 3 foundational steps are important…

Case Study: How We Had A Law Firm Client Hire 2 Additional Staff To Handle The Influx
Case Study: How We Had A Law Firm Client Hire 2 Additional Staff To Handle The Influx

In this article, we are going to break down the results we created for one of our Law Firm clients. Some of the results we generated are:   ✔️ Reducing their cost per conversion by 78% ✔️ Increasing their organic sessions by 39% ✔️ Increasing the conversion rate by 47%,  ✔️ Reducing their marketing budget (because they are getting more…

Local SEO for Small Business Quick Guide
Local SEO for Small Business Quick Guide

What do you do when you need to find a service professional? Likely, when you’re looking for a plumber for your home or a tax consultant, most of us search for “plumbers near me” or “tax consultant near me”. The search engine then pulls up and displays relevant results based on several factors, and if you’re connected to the local…

5 Ways How Webinars Can Help You Build Authority
5 Ways How Webinars Can Help You Build Authority

In 2020, one of the first things people see before they do any business with you is your online presence and reputation. They will google your business to learn more about it and you. With the competition so high, just having an updated Google My Business profile is not going to give you an edge over others in your industry.…

Drive More Traffic with A Well Optimized Google My Business Listing
Drive More Traffic with A Well Optimized Google My Business Listing

If you’re a local business, setting up and having an optimized Google My Business listing should be a priority. That way, when someone searches Google, you’ll show up on the right side of the results page. Another interesting fact is that when someone is searching for a product or service near them, they are much closer to making a purchase.…

How A Poorly Optimized Google My Business Profile Is Costing You Money
How A Poorly Optimized Google My Business Profile Is Costing You Money

On the cusp of 2020, it still amazes me how many businesses, especially small businesses, do not have a Google My Business Profile setup. If you’re wondering what a Google My Business profile is, go to your Google search bar and search for “dentist near me” and look at the results. On the right-hand side will be a box with…